BAD TASTE CAN BE GOOD
This season has seen the rise of a sub-trend called ‘scumbro’ that has its foundations in the ‘90s. In layman’s terms, it translates to: the uglier the better. But obviously, when we say ‘ugly’ we don’t actually mean ‘ugly’. This particular facet of ‘90s revival is a bit of a paradox and requires super-luxe branding, obscure designer finds and obscenely outrageous styling, all worn so it looks like you haven’t tried at all. Rather, you rolled out of bed into your wardrobe and fell into your clothes. It’s expensive, but doesn’t look it. Oversized sweaters with disproportionately large logos, denim jackets with fur inlays, orthopaedic trainers and trousers so baggy they hang around your knees all have their place in a scumbro’s wardrobe. The trend combines some of the best and most iconic elements of ‘90s fashion, taking its cues from the hip-hop and rave scenes. Aim to look like the kind of guy Cher Horowtiz from cult movie Clueless would turn down and you’re there.