GET TO KNOW CIARA LONDON.
On adapting her business…
I was not confident doing it, honestly, I was so scared. I’ve never ventured into online so for me it was just like the first thought of the trolls, I don’t know what people will say, but it was one of those things that was like do or die and if I don’t go online when the gyms are shut there’s no other way of accessing humans.
On Body Squad…
It gave everyone structure at a time when all of their structure was gone, they didn’t have a routine anymore, but I think over time it’s become so much more than that. People have made friends and I think that’s what people have needed this year. They’ve needed to feel connected to other people and this was just a platform to do that.
On surgery…
We are such a generation of quick fixes; everyone just wants everything now. We see these unrealistic presentations of what humans look like in 2021 and it’s not real.
On ‘fit’ ness…
There’s an idea that ‘fit’ needs to look fit. It has to come with abs, a sculpted six pack and big muscles, but that’s not true. I’ve learnt that through teaching 500 women a week, fit girls come in all different shapes and sizes. It’s breaking stereotypes and understanding that we are all worthy and perfect as we are.